1

BCG AI Disruption Index

BCG launches Consumer AI Disruption Index—67% of CMOs expect major disruption to the customer journey. A framework for measuring AI exposure vs resilience.

Read on BCG →
2

Retail Dive: AI Commerce Risks

Retailers racing to external AI platforms risk losing data and direct customer interaction. Experts say disruption has only begun.

Read on Retail Dive →
3

CMSWire: 4 Ways AI Breaks Marketing Trust

Companies aggressively rolling out AI agents in 2026. Some iterate on chatbots; others complete full tasks users previously did.

Read on CMSWire →
4

Zeta: How AI Redefines Marketing in 2026

Static enterprise software gives way to generative interfaces—purpose-built UIs assembled on demand for the task and the moment.

Read on Zeta Global →
5

The 5 Marketing Predictions That Actually Matter

Reputation management moves beyond traditional channels. AI agents become part of how brands are built and maintained.

Read on Elegant Disruption →

💡 My Take

Read this one: Adweek nails it: the real impact isn't layoffs—it's role confusion. If you're a PMM, this is the piece to share with your leadership.

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